User responses to Oprah.com quizzes, polls, surveys, and self-tests were very positive. They were a good way to gauge interest in possible show topics. The Oprah.com team wanted to expand their use on the website.
Interactive elements required knowledge of databases, Perl, and GCI. The developer needed to code each element according to the desired result.
Fagan customized all sorts of self-tests, polls, surveys, and quizzes. Their use on Oprah.com proliferated.